Business-Level Strategy Essay Assignment Papers.

Business-Level Strategy Essay Assignment Papers.

Individual Assignment III

MGMT 490

Discussion Question

Chapter 8 (1&3)

  1. When Walmart decided to incorporate grocery stores into some locations and created “supercenters,” was this a business-level strategy of differentiation or a corporate strategy of diversification? Why? Explain your answer.Business-Level Strategy Essay Assignment Papers.


  1. Franchising is widely used in the casual dining and fast food industry, yet Starbucks is quite successful with a large number of company-owned stores. In 2014 Starbucks had over 7,000 company- owned stores in the United States. How do you explain this difference? Is Starbucks bucking the trend of other food-service stores, or is something else going on?

Chapter 9 (1&4)

  1. The chapter identifies three governing mechanisms for strategic alliances: non-equity, equity, and joint venture. List the benefits and downsides for each of these mechanisms.


  1. An alliance’s purpose can affect which governance structure is optimal. Compare a pharmaceutical R&D alliance with a prescription-drug marketing agreement, and recommend a governing mechanism for each. Provide reasons for your selections.Business-Level Strategy Essay Assignment Papers.



Chapter 10 (2&4)

  1. Professor Pankaj Ghemawat delivered a TEDtalk titled “Actually, theWorld Isn’t Flat.” Doyou agree with his assessment that the world isat most semi-globalized, and that we need to be careful not to fall victim to “globalony”? View the talk at: actually_the_world_isn_t_flat?language=en.





  1. “Licensing patented technology to a foreign competitor is likely to reduce or eliminate the firm’s competitive advantage.” True or false? Write a paragraph discussing this statement.Business-Level Strategy Essay Assignment Papers.



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